Stories that Move

Compel People to Action

For Companies
For Individuals

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Programs of Interest
2 hours + 7 day application
Virtual, In-person, or Hybrid with pre-content & 1-on-1 support

Curriculum Guide

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Stories that Move

Course Overview

Whether it’s pitching new work to a client, rallying the team to hit an important deadline, or implementing a new process, everyone in an organization needs to be able to move others to action. This workshop explores the role that storytelling can play in bringing people together around shared values to address a problem or make a change.

Participants bring a current business or organizational challenge and leave having crafted a strategic story of "self, us, and now" that will help them make progress toward their goal.

Course Takeaways

Learn and practice a proven framework for crafting and sharing stories that move others to action

Identify the audience for a story and learn to adapt the story for different stakeholder groups

Understand the role of “head” and “heart” in persuasive communication

Experience the power of getting feedback early and often in the storytelling process

Practice centering human stories in operational and organizational change processes

Address a current challenge that needs buy-in or participation from others

Great exercises, great examples, the frameworks were super helpful. I will absolutely use them for work. I am currently working with my team to improve my presentation skills, so I will jot down notes in the form of these storytelling frameworks. I will also think of new campaigns or ideas in this manner too. Hopefully, this will also carry over into my personal life, as my stories need some help!

Our Methodology

Learn through Experience

Experiences are what change how we see ourselves and the world. People who thrive are curious, focused, have a bias towards action, and pursue ongoing learning.

Ei's methodology is rooted in the belief that the deepest learning occurs through experience. Each workshop addresses specific personal or organizational challenges and then cycles through the pillars of experiential learning.

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