Cultivate a professional brand to foster deeper intentionality in the way teammates work
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Build Your Professional Brand
A brand is a relationship between an entity and the people who engage with it. Today more than ever, the term has shifted from companies and products, to every individual. Each person has an opportunity to determine how they want to show up on their teams and in the world at large. This workshop employs a simple but powerful framework to bridge self-awareness and a relationship-centric approach to building a brand.
Articulate a specific professional brand that empowers and drives alignment
Employ a powerful exercise to define and redefine a professional brand at various career stages
Experience deeper connections with colleagues through discussing brand guides
Define new activities for aligning work and life to a professional brand
Reflect on the alignment between how they want to be perceived and how others see them
I feel far more willing to iterate and fail in service of succeeding more down the line. More open to collaboration, opening up the creative process to others, and am far more self-aware about my work style now.
Experiences are what change how we see ourselves and the world. People who thrive are curious, focused, have a bias towards action, and pursue ongoing learning.
Ei's methodology is rooted in the belief that the deepest learning occurs through experience. Each workshop addresses specific personal or organizational challenges and then cycles through the pillars of experiential learning.
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