Storytelling


Architecture of Stories


Creating Memorable Stories That Inspire, Educate, and Move

For Companies
For Individuals

Join the Waitlist

Fill out your information below and we’ll keep you in the loop.

Cancel

Get Started

Fill out your information below and we’ll be in touch.

Programs of Interest
Cancel
Duration
2 hours + 7 day application
Mode
Virtual, In-person, or Hybrid with pre-content & 1-on-1 support

Curriculum Guide

Provide your information below to download a copy of our full curriculum guide.

Architecture of Stories

Course Overview


In this interactive workshop, participants learn a proven framework for crafting compelling stories. They will explore the science behind how our brains are wired for stories and why information conveyed through a story has the power to “stick.” Treating the story like a prototype, we then use three simple structures to learn how to “architect” a story, starting with building blocks and ending with what makes a story “magic”.

This workshop presents storytelling as a skill that anyone can learn, and provides opportunities to learn, practice, and get feedback.

Course Takeaways


Learn the brain science behind why humans are drawn to stories

Understand the importance of identifying a clear audience for your story

Develop a relationship to storytelling that is flexible: prototype over perfection


Apply a storytelling framework to real life

Learn to leverage the tension between the current state and desired state

Practice 3 elements that make a story “stick”

I really like how practical it was...Lots of times when we're communicating we think we're just giving information, but I appreciated thinking about how we actually do storytelling.

Our Methodology


Learn through Experience


Experiences are what change how we see ourselves and the world. People who thrive are curious, focused, have a bias towards action, and pursue ongoing learning.

Ei's methodology is rooted in the belief that the deepest learning occurs through experience. Each workshop addresses specific personal or organizational challenges and then cycles through the pillars of experiential learning.

We've helped thousands of workplace learners with our programs and products.

Questions about our programs?

Let us know how we can help.